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Thaumaturg

The studio · SEO Scout

Patrols every morning.
Reports every Friday.

SEO Scout is an SEO agent built by Thaumaturg. Every morning it works to get three online stores found on Google: kubber.no, kubber.dk and coppervm.com. It shows its work in a game-style 3D interface.

Demo run with simulated data. The interface is in Norwegian, where SEO Scout is called Speider (Norwegian for scout).

Read the on-screen text in English

  1. Speider. The agent that gets the online stores found on Google: kubber.no, kubber.dk and coppervm.com.

  2. Reads the map. Each crystal is one page from the store’s sitemap.

  3. Visits every page. Title, links and canonical address, the way Google sees them.

  4. Found an issue. A product page on kubber.dk points Google to a different page.

  5. Asks Google. Which pages are indexed, and why not?

  6. Points only for measured progress. +100 XP when Google actually indexes a page.

  7. Tells Google. Resubmits the sitemap when a page is unknown to Google.

  8. Notifies Bing and others. New and changed pages are sent straight through IndexNow.

  9. Task solved. When Google confirms, the task closes and the points are recorded.

  10. A proposal for you. Speider explains the issue, and you approve it with one click.

  11. Every Friday at 08:00. A report of what improved and what is stuck.

  12. Speider. Patrols every morning. Reports every Friday.

What it does

One patrol, every morning, across all three stores.

  1. 01

    Reads the map

    Fetches every page in each store’s sitemap, the list of pages a site gives search engines.

  2. 02

    Visits every page

    Checks each page’s title, its canonical (the address Google should treat as the original) and its links, in the HTML the store sends to search engines.

  3. 03

    Asks Google

    Asks Google, through Search Console, which pages are in its index and can appear in results, and why the others are not.

  4. 04

    Tells Google

    Resubmits the sitemap when something is new or missing.

  5. 05

    Notifies Bing and others

    Sends new and changed pages straight to Bing and other search engines through IndexNow, a shared notification service.

  6. 06

    Hands over the rest

    Anything that needs a change on the site becomes a clear task for the owner, with an explanation. It handles the notices to Google and Bing itself.

Progress, not activity

SEO Scout earns points only for measured outcomes it helped cause: Google confirms a page is indexed, or a later check shows an approved fix is live on the site. Pages checked and pings sent earn nothing on their own.

Every Friday at 08:00 Oslo time it writes a report of what improved during the week and what is still stuck.

Safe by design

  • Rule-based and predictable: no AI model makes its decisions.
  • It never edits the website on its own.
  • Changes to the site go to the owner as tasks.

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